If you are a startup founder you are very likely spending an hour or two a day reading and writing email. Some days it may seem that you spend most of your time responding to emails from prospects, customers, partners, cofounders, service providers, and spammers.
March 2017 Newsletter: Email Productivity
This blog post summarizes our March 2017 newsletter; you can subscribe to the monthly SKMurphy newsletter using the form at the right.
If you are a startup founder you are very likely spending an hour or two a day reading and writing emails. Some days it may seem that you spend most of your time responding to emails from prospects, customers, partners, cofounders, service providers, and spammers. Here are four articles on different aspects of email productivity.
By agreement with my business partners I don’t send any emails after 9pm unless it’s very very dull. If it’s the middle of the day and a misunderstanding is starting to spin out of control my mental guard bands are developed enough that I can say to myself “Enough, pick up the phone.” I have also learned that if I get voicemail when I call I just ask for a call back as casually and politely as I can, as a voicemail can suffer from many of the same defects as an email.
Email overload has become an overused term. But I find myself with an inbox hovering near 6,000 messages (5932 at the moment) and so I have to make some serious changes.
Some practical tips for managing email conversations with customers including focus on value not volume and always let folks reply (and read their replies).
“Please take me off of your E-mail distribution list.” This is, alas, a one line E-mail that I now find myself sending several times a week. If your prospects feel as I do your lead generation efforts will suffer.
We spend a lot of time with clients reviewing emails that they have received from prospects and crafting and revising emails they plan to send to prospects, or potential partners, or customers. If you have a particularly difficult email you are drafting please sign up for an office hours and we can walk around the issues together and help you move forward.