Q: How Do I Make Sure I Understand The Customer’s Problem and Present a Vision of a Solution?

1 Idea Stage, 3 Early Customer Stage, 4 Finding your Niche, Customer Development, Startup Advice Column / By /

Customer development–discovery driven sales–requires that you first understand the customer’s problem then present a vision of a solution. If that is acceptable you can proceed to a demonstration that provides technical proof of value.

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