Q: I have an idea for a software product, how do I get started? Our answer is a series of twenty questions that will help you develop and refine your software product idea. See below for the first seven. We also cover these in our workshop Idea to Revenue, that gives you the time and […]
I Have an Idea for a Software Product, How Do I Get Started? Read More »
Getting feedback after engaging with a client or even after an introductory meeting with a prospect is important. A couple of survey tools that we use are iContact and Survey Monkey. They are easy to use and low cost. Survey Monkey has some nice templates. The survey tools are useful when you want to ask
Getting Feedback on your Work Read More »
e-News for Small Businesses is a free electronic mail service designed to provide tax information for small business owners and self-employed individuals. Subscribers receive information about important upcoming tax dates for SB/SE customers, what’s new for small businesses on the IRS Web site, reminders and tips to assist small businesses and self-employed taxpayers with tax
Free Small Business eNewsletter From IRS Read More »
Here is one question I get asked all the time: Is Blogging worthwhile way to promote your business or just a big, newfangled time suck? Our short answer is that you need a website for your business: one of the easiest ways to manage it and keep it up to date is to use a
Is Blogging Worthwhile? Read More »
Here are the social networks I participate in. I find them a good source for practical advice for running my business. LinkedIn www.linkedin.com Intuit’s Jumpup www.jumpup.com Bank of America Small Business http://smallbusinessonlinecommunity.bankofamerica.com Bootstrappers Breakfast www.bootstrappersbreakfast.com Check me out, my screen name is tshafer.
Social Networks for Running your Business Read More »
SaaS business models are proven and and gaining wide adoption. However they come with new issues: shorter release cycles, blurring of development team roles, and the need for new internal reporting and management controls now that you are responsible for the customers application infrastructure. Your development, support, sales, and product marketing folks must change how
SaaS Blurs Traditional Software Startup Roles Read More »
I had a chance to hear two VCs outline the benefits of a SaaS business model at the CINACon 2007 conference a on September 22.
Benefits of SaaS Business Model Read More »
I went to a good talk today at Software Business 2007 by Joe Gustafson from Brainshark on “Establishing and Growing a Successful SaaS Business.” Joe characterized Brainshark is “Tivo for Business Content” available when users want to consume it. He opened with the best part of a SaaS business: recurring predictable revenue makes it easier
Brainshark at Software Business 2007: SaaS = Service Read More »
This event is now SOLD OUT and no walk-ins will be accepted; we are offering it again on Saturday January 19 at the Moorpark Hotel in San Jose. Invest four hours now to save months later finding a path to revenue: most software startups fail after they have working functionality but before they find their
Idea to Revenue on December 6, 2007 Read More »
We are hosting a Peter Cohan event: “Create and Deliver Surprisingly Compelling Software Demonstrations” . Peter Cohan, a nationally recognized expert on software demo development who normally only consults to Fortune 500 firms. He offers only two “open enrollment” seminars every year that smaller companies can attend at a very reduced price, this one on
Peter Cohan’s Great Demo on Oct 13, 2007 Read More »
As you develop your presentation–and more importantly refine it in response to feedback–here are five things to remember when selling a new product.
Five Things to Remember When Selling A New Product Read More »
Text Treatments: text logos are simple, the company name is always right there. Most high tech logos are text treatments, they are clear and simple. With text logos you have instant impact, customers don’t need to decipher anything. Another benefit of text treatments are logo aspect ratio comes naturally with words. They always seem to
3 Tips for Choosing a Logo Read More »
For next Great Demo Seminar by Peter Cohan see https://www.skmurphy.com/services/workshops/ Create and Deliver Surprisingly Compelling Software Demonstrations “Do The Last Thing First” — the recipe for a Great Demo! This is an interactive workshop with Peter Cohan geared especially for startup entrepreneur. Bring a copy of your demo and be prepared to present it. As
Cohan’s Great Demo on March 8, 2008 Read More »
A useful basic sales model start with understanding the process that your prospects go through to make a purchase: understand believe act.
Understand, Believe, and Act Read More »
Ken Novak of Replicate Technology will give a talk on “SaaS Rapid Release Cycles Drive Virtualization Demand” at LinuxWorld in San Francisco Aug 7-9, 2007.
SaaS Rapid Release Cycles Drive Virtualization Demand Read More »
Francine Tyler, CPA francinetylercpa@gmail.com 831-419-9812 See also Q: Can you recommend an accountant for business taxes? Our Answer used to be You can’t go wrong with Ogden Lilly at Boitano Sargent and Lilly. Odgen has done my taxes on the business side for more than a dozen years and helped on the personal side for
Can you recommend an accountant? Read More »
The best way to find partners is your inner circle, the people who you have a shared success with. Starting a company is like a marriage, you really want to know and trust your partner. Another place to look is a web site www.gobignetwork.com where you can post a job description for a programmer. They
Anthony has been with SKMurphy since 2007, he provides consulting around a lightweight product development model that is appropriate for startups, In addition he focuses on reviewing and defining product release and test strategies as well as developing test and development sandbox environments for automated regressions and system level testing. Prior to SKMurphy, Anthony was
Anthony Scampavia Bio Read More »
Crossing the chasm between risk tolerant early adopters and risk averse early majority? Look niche markets of early majority prospects who are in a lot of pain.
Crossing the Chasm – Look for a Niche in a Lot of Pain Read More »
I enjoyed the latest WIC (Women In Consulting) South Bay lunch today. Denise Brosseau from Brosseau & Associates talked about tools that she or clients use to run their business. Her talk, “Play Like the Big Guys: How To Use New Web Tools To Easily Build Your Company” was full of ideas and useful tools.
3 Things I Learned at WIC Tech Talk Read More »
