Theresa Shafer

Software Demo: Are You Showing The Last Thing First?

Create and Deliver Surprisingly Compelling Software Demonstrations is an interactive workshop we are presenting jointly with Peter Cohan of the Second Derivative on March 29 at the Moorpark Hotel (Saratoga/280) in San Jose.  Sign up and bring a copy of your software demo: you can present the “executive attention span” version and get feedback. Guy Kawasaki mentioned one

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Building Communities using Search Co-op

We have added Google’s Search Co-op to our Resources page. As an entrepreneur, you need to dabble in so many fields. Some areas of expertise an startup needs are legal, accounting, funding, marketing, sales, public relations, recruiting, hiring, partners, and advisers. We work with some great experts and partners and you can take advantage of

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Interesting Discussions From Fast Forward 2007

I attended FASTforward ’07, this week. There were some very interesting talks: John Battelle, author of Searchblog: Search is a conversion. Search becomes a way to have a dialog with your customers.  Interaction with your website should mirror a conversation. Batelle offered the New York Times site as an example of one that did not seem

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Bootstrappers Breakfast – Bootstrapping Startups Invited

Join other bootstrappers–startup CEO’s, CTO’s, and founders–for breakfast and discussion. We meet at different restaurants in Silicon Valley from 7:30-9AM, your only cost is your meal and a tip. Come compare notes on operational, development, and business issues with peers. If you are serious about your business and are open to discussing substantive issues and helping your peers,

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3 Ways to Build Credibility with Prospects

Here are three ways for building credibility. Referrals A referral is an introduction to a prospect with an endorsement. A referral allows you to borrow credibility from a trusted third party. They spring from shared success with your customers or former co-workers, someone who knows your potential and can vouch for you or your team’s

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Ser Hou Kuang & Sean Murphy Granted US Patent 7162706 B2

Ser Hou Kuang & Sean Murphy Granted US Patent #7162706 B2 for “Method for Analyzing and Validating Clock Integration Properties in Circuit Systems” on January 9, 2007. Abstract: A method for analyzing and validating clock integration properties in a circuit design is disclosed. A database of timing points that are clocked cell elements of the

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SaaS Roundtable: Managing Rapid Release Cycles

Gone are the days of annual release cycle. For many companies, weekly releases are the new standard. Picking the best software release cycle impacts your customers, team, and management. At this roundtable discussion we will exchange tips and gotchas. Provide a look at the impact on business models, teams and product development. Tuesday October 30

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3 Tips for Blogging

Map out a calendar of subjects to cover. Just planning one or two a week for the next 2 months will help you avoid writer’s block. This still leaves room for “inspired” work but can give you some structure. Pick a focus or related set of subjects for your writing. Inject your perspective and where

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