Rules of Thumb

Pretotyping – Techniques for Building the Right Product

Alberto Savoia defines pretotyping as determining that you are “building the right product before you invest in building your product right.” His book “Pretotype It” (Second Edition available as a Free PDF or on Kindle for $0.99) lists a set of seven techniques for pretotyping on pages 39-40. This post analyzes and elaborates on the techniques […]

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Len Sklar: Be Clear About Payment Terms And Consequences

Len Sklar, author “The Check is NOT in the Mail”  has spoken several times at Bootstrapper Breakfasts.  Here is a recent talk he gave where he stresses the importance of putting payment terms and the consequences on non-payment in writing, communicating them in advance, and ensuring that they are understood. It all seems so obvious

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The Search for Validation is Baggage, and You Need to Travel Light

Jon Carroll wrote a wonderful column on July 5, 2000 titled “As You Get Older.” The whole thing is worth reading but there is a section that begins “This is your challenge…” that reads like poetry. So I have re-formatted it as blank verse, it contains a number of observations on advice and influence that

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Erecting Barriers to Competition That Are Difficult to Duplicate

Competition is inevitable, that is why it’s wise to prepare for it and immunize yourself with difficult to copy differentiation where possible. A pure focus on implementing new features as fast as possible in an effort to outrun the competition is unlikely by itself to be enough. Here are some barriers you can erect that

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