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Q: How Much Effort Should I Invest in Automated Testing For An MVP?

Q: I have worked on large enterprise software systems but am now struggling working at a startup creating a Minimum Viable Product (MVP). I am a big believer in BDD and TDD, so I’ve developed an automated testing suite for the MVP that has high coverage and great specifications describing and asserting its behaviors in

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Ten Principles for Trust and Integrity from Adventures in Missions

Shared trust and integrity form the basis for the key resource in a bootstrapping startup: morale. Founders must foster actions and behaviors that build trust in the early days if they hope to create a startup with a culture that will enable it to prosper.

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Matt Oscamou of Frontier Bites on the value of the Bootstrapper Breakfast

Matt Oscamou, the founder of Frontier Bites, talked about lessons learned getting a food startup off the ground at the April 15 Bootstrapper Breakfast in Sunnyvale. Here is a short recording of his introduction, the benefits the Bootstrapper Breakfast® has offered him, and how he came to bootstrap Frontier Bites with his brother and persevere

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Four Principles From Jonathan Wang’s “Start-Up Black Ops Creed”

Start-Up Black Ops Jonathan Wang penned the Start-Up Black Ops creed, a website started on the belief: “Every entrepreneur will, at some point along their journey, find themselves at the bottom of a big, dark pit–seemingly alone, surrounded by nothing, and without a way out.  That is the unavoidable norm when it comes to starting and running

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Steve Hodas’ Lean Startup 2013 Talk Offers Recipe for Re-Invigorating Intrapreneurs

Steve Hodas packs a lot of insight packed into this 15 minute talk from the Lean Startup 2013 conference. A recent conversation reminded me how much I enjoyed this talk and the savvy approach Hodas outlines for enterprise or large organizations who want to encourage innovation by partnering with startups and re-invigorating intrapreneurs and internal

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Circle the Chairs

Brian Fuller had an interesting blog post on why you should circle the chairs in a meeting to increase audience participation at “Industry events need to get more social.” Panels and speeches at events are the live equivalent of newspaper publishing: We talk, you listen. Newspapers and magazines have been pounded for the better part

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Recap of “How To Give a Great Demo” at CoFounders Club Wed-Apr-16-2014

I had a nice time at last night’s Cofounder Club. Dea Wilson, founder of Lifograph, invited me to talk about “Giving a Killer Demo.”  We had  a lively discussion upstairs at Procopio: starting with some introductions and then short demos by the attendees, then I gave a formal recap of the Great Demo methodology and how to apply

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Building a Business Requires Building Trust

One of the hallmarks for success in a business-to-business market is the ability to form personal relationships as well as professional business relationships. Both require building trust. I am always dismayed when I read advice that advocates bait and switch or other forms of con games that erode trust and make it difficult for any

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Great Demo Workshop Attendee: “Holy Crap! My Demos Have Too Much Detail”

After every Great Demo! workshop we contact the attendees with a short E-Mail that reads in part: I want to check-in to see how you have been doing using the ideas and skills we covered in our Great Demo! Workshop three months ago.  Specifically, I’d like to hear: What have been the results so far?

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Learn How to Market Your Expertise March 25 in Sunnyvale

Whether you are a software startup or a consultant you have to convince prospects that you have the expertise to solve their problems by what you say, what you write, and what others say about you. This three hour workshop will outline a mix of proven marketing techniques for generating leads for your business. Attendees will

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Office Hours: Schedule Time To Walk Around Your MVP

Looking for advice on lead generation or closing deals?  Consider scheduling “office hours” to walk around your current sales process or a particular opportunity you are trying to close. SKMurphy functions as a startup advisor to help you understand the process of building a business. We understand the challenges of selecting an advisor–and advising entrepreneurs–and have blogged

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