Q: How To Estimate Prospect Counts and Market Sizes
Here are some back of the envelope models to estimate prospect counts and market sizes.
Q: How To Estimate Prospect Counts and Market Sizes Read More »
Here are some back of the envelope models to estimate prospect counts and market sizes.
Q: How To Estimate Prospect Counts and Market Sizes Read More »
Q: I am part of a hardware/embedded device startup working on our MVP. We want to develop a minimum product to cut our initial development costs and iterate scientifically through experimentation. My concern is that State governments are my primary customer type and their buying model is to do a pilot project and then write what
Q: How Do You Iterate An MVP So That It’s “Good Enough For Government Work” Read More »
The best product demo is a conversation driven by mutual curiosity. Don’t set your PowerPoints on stun. Your goal is to learn more about a prospect’s current situation and needs while they want to learn more about your product and services and how you can help them.
Set Your PowerPoints on Stun Read More »
Q: I am a newly minted entrepreneur who has been developing a technology product for an emerging market (state-legalized marijuana) that is proving especially hard to crack. I am a long-standing business strategist who understands and appreciates the imperatives of customer development, however have been very unsuccessful in getting business owners and consumers to open
Mission Often Matters More Than Monetization In An Early Market Read More »
Entrepreneurship gets a lot of hype but it’s not for everyone: here is a brief discussion of some of practical realities of what it’s like to work at a startup.
Q: Should I Get A Normal Job Or Work At A Startup? Read More »
Q: I was contracted to develop a custom software application that I delivered with a minimum set of features the client requested so that it was simple to use. Once my client is satisfied should I try and market it? There are similar products available but mine is simpler and I can afford to offer it
Q: Can a Custom Solution Be The Basis For A Product? Read More »
Building the “wrong product” is not a waste of time you learn about the market and technical feasibility. Right and wrong are both gray, not black or white. Customer development and technical development typically require a sequence of prototypes that are “less wrong” over time under they become good enough.
Q: Is Building The Wrong Product A Waste Of Time? Read More »