As you develop your presentation–and more importantly refine it in response to feedback–here are five things to remember when selling a new product.
Five Things to Remember When Selling A New Product Read More »
Text Treatments: text logos are simple, the company name is always right there. Most high tech logos are text treatments, they are clear and simple. With text logos you have instant impact, customers don’t need to decipher anything. Another benefit of text treatments are logo aspect ratio comes naturally with words. They always seem to
3 Tips for Choosing a Logo Read More »
A useful basic sales model start with understanding the process that your prospects go through to make a purchase: understand believe act.
Understand, Believe, and Act Read More »
Three questions to answer before taking a job with startup: do you like the team and leadership and want to serve their customers.
3 Key Questions To Ask Yourself Before Taking a Job with a Startup Read More »
Jerry Weissman’s model for a successful presentation takes the audience on a journey from Point A to Point B: from uninformed and skeptical to persuaded and ready to act.
Jerry Weissman On Persuasion: Getting From Point A to Point B In Your Presentation Read More »
Francine Tyler, CPA francinetylercpa@gmail.com 831-419-9812 See also Q: Can you recommend an accountant for business taxes? Our Answer used to be You can’t go wrong with Ogden Lilly at Boitano Sargent and Lilly. Odgen has done my taxes on the business side for more than a dozen years and helped on the personal side for
Can you recommend an accountant? Read More »
The best way to find partners is your inner circle, the people who you have a shared success with. Starting a company is like a marriage, you really want to know and trust your partner. Another place to look is a web site www.gobignetwork.com where you can post a job description for a programmer. They
To prepare for a contentious meeting I read Russell Ackoff‘s “The Art of Problem Solving,” over an early breakfast to cultivate calmness in a crisis.
Cultivating Calmness in a Crisis Read More »
Rich Mironov profiles Replicate Technology (a current client) in Service Revenue and Upsell Marketing” and mischaracterizes–in our opinion–their strategy as upselling or upsell marketing.
SaaS Requires Excellent Support Not Upselling to Proliferate Read More »
Large firm IT departments are “gatekeepers”. Their job is to keep the enterprise network computing infrastructure safe and operational. New software from a new vendor is almost always viewed as a threat. Most of the time, they will say NO to any new software. Most of the time our clients have to sell around them. Here’s five
Selling Around IT in Larger Firms Read More »
This morning I attended the SDForum Quarterly Venture Breakfast with PWC’s Seed Investment Report given by Steve Bengston from Emerging Company Services (ECS) group at PricewaterhouseCoopers. In the United States, last year the reported amount of VC investments totaled to $25.5B. Of the 25.5B, 1.2B was invested at the seed stage across 311 companies. Moderator
SDForum Quarterly Venture Breakfast with PWC’s: Seed Investments Read More »
Startup Epicenter has just announced two back to back entrepreneurial education events that together offer an intensive program designed to help you prepare for the grueling demands of an entrepreneurial journey. SKMurphy is a sponsor for the events. March 27-29 Startup Epicenter Intensive Workshops March 30-31 Startup Epicenter Challenge & Festival The program on March 29 starts at 2 in the afternoon, which leaves your morning free
Startup Epicenter Offers Intensive Workshops, Challenge & Festival Read More »
We have added Google’s Search Co-op to our Resources page. As an entrepreneur, you need to dabble in so many fields. Some areas of expertise an startup needs are legal, accounting, funding, marketing, sales, public relations, recruiting, hiring, partners, and advisers. We work with some great experts and partners and you can take advantage of
Building Communities using Search Co-op Read More »
Tonight I attended a KIN / KASE Event: VC Investment in Asia and What It Means to Korea. The guest speakers were Han Kim, Partner at Altos Ventures and Tae Hea Nahm, Partner at Storm Ventures. I have heard many VC’s speak on how they evaluate investment opportunities and what their criteria for investing is.
VC Investment in Asia and What It Means to Korea Read More »
Clark Dong gave an interesting demonstration of a new action item tracking tool for startups called TaskPick at last night’s SDForum Startup SIG. He came on after my show and tell on how and why we use Central Desktop in our practice. He was articulate and energetic and I was very impressed with his approach. His message below is
Clark Dong: Software Startups Don’t Need VC’s To Start Read More »
Don’t forget the dream to change the world that got you started: your passion is an important element of craftsmanship and a commitment to excellence. What’s Your Passion? Recently, I chatted with a well-established consultant–she’s been working for more than a decade. She was having trouble developing a short elevator pitch to describe what she
What’s Your Passion? Read More »
Join other bootstrappers–startup CEO’s, CTO’s, and founders–for breakfast and discussion. We meet at different restaurants in Silicon Valley from 7:30-9AM, your only cost is your meal and a tip. Come compare notes on operational, development, and business issues with peers. If you are serious about your business and are open to discussing substantive issues and helping your peers,
Bootstrappers Breakfast – Bootstrapping Startups Invited Read More »
I found an interesting little tool Website Grader which evaluates your website. It produces a score and a list of things you can do to improve it. Some of the things I don’t agree with, but most are pretty good. Last night I played with it and the best sites I looked at were 80-70/100
What is Your Website Grade? Read More »
Hugh MacLeod posted “Random Thoughts on Being an Entrepreneur” earlier this week. I’ve picked the best five and added some of my own comments 4. Once you become an entrepreneur, you find the company of non-entrepreneurs a lot harder to be around. You’ve seen things they haven’t; the wavelengths alter, it’s that simple. There are different perspectives
Hugh MacLeod’s Thoughts on Being an Entrepreneur Read More »
As a follow-up to yesterday’s post on thinking about your business goals for 2007, it’s also worthwhile to look at your own motivations and needs. In an extending interview in Fast Company “Are You Deciding On Purpose,” Richard Leider advises that you ask yourself two key questions: What do you want? How will you know
Thinking About Your Business Goals for 2007, Part 2 Read More »
